Enrollment Management: A Case Study in Attrition and Retention (Part II)

John Heaton discusses enrollment management and leads a case study in retention.

Enrollment and Re-Recruitment: Why do students come to your school? More importantly, why do they stay? Do you know? Are you sure? If not, you are quite possibly jeopardizing your ability to deliver on your mission. Building on the data of the preceding session, we will explore management and teacher strategies that will make a difference in a family’s decision for classical Christian education.

John Heaton

John Heaton is a native of Orlando, Florida. He has concluded his 20th year as the second Headmaster of New Covenant Schools in Lynchburg, Virginia. New Covenant is a classical Christian School serving around 450 students in Pre-K through 12th Grade.

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