Brad Layland discusses the seven “must-haves” for your campaign to succeed.
This workshop will help you not only understand each of the critical aspects of a capital campaign, but will also help you properly evaluate whether or not your school has the necessary resources to succeed without outside consultants.
Jason Lewis introduces the 3C analysis and offer examples of how capacity, commitment, and confidence are assessed in the feasibility study process.
Steve Godfrey discusses fundamentals of fundraising: articulating the case for giving, developing leadership, clarifying and growing a prospect list, developing strategies, and building a plan.
Brad Layland and Steve Godfrey discuss six keys to a successful capital campaign.
Jason Lewis discusses effective fundraising.
Leslie Moeller and John Henton discuss two capital campaigns in a down economy.